Big Impact, Smaller Footprint: A Better Way to Do Events

In today’s world, sustainability is no longer optional… it’s essential.

Businesses have a responsibility to reduce their environmental impact and contribute to a healthier planet for future generations. More than that, clients, employees and attendees want to engage with organisations that share these values and demonstrate genuine care through their actions. When your events reflect this commitment, they build deeper connections and trust based on shared purpose and meaningful impact.

We have put together ways that you can create memorable and impactful events while reducing your environmental footprint. Whether you’re organising a corporate conference, awards night or hybrid experience, simple, effective strategies can embed sustainability into your planning without compromising on quality.

5 Practical Ways to Make Your Events More Sustainable

  1. Encourage Smart Travel
    Promote car sharing, choose venues with excellent public transport links and offer hybrid options to reduce travel-related emissions.
  2. Select Eco-Friendly Venues
    Look for venues certified with ISO 14001 or Green Tourism labels, which actively work to reduce energy, water and waste.
  3. Opt for Sustainable Catering
    Partner with caterers who source seasonal, local ingredients and have clear food waste reduction plans.
  4. Use Low-Impact Materials
    Reduce printed materials by going digital wherever possible. When print is necessary, choose recycled and recyclable options.
  5. Review and Improve Post-Event
    Include an environmental impact assessment in your post-event review to continually improve your sustainability efforts.

 

How Sparq is Reducing the Impact of Events

At Sparq, we believe delivering unforgettable events and being kind to the planet should go hand in hand. We take a proactive approach to reducing our environmental impact through initiatives such as:

  • Carbon Footprint Reduction: Promoting virtual meetings and smarter travel choices to cut emissions.
  • Sustainable Event Planning: Helping clients assess and reduce environmental impact, from venue selection to waste management.
  • Responsible Procurement: Working only with suppliers who share our sustainability values for ethical sourcing and efficient resource use.
  • Waste Reduction and Recycling: Installing recycling stations and eliminating single-use plastics across our hubs and event sites.
  • Technology-Driven Training: Using online training to reduce travel and increase team awareness.
  • A Circular Approach to Equipment: We partner with trusted organisations to repurpose and reuse old AV equipment, helping avoid landfill waste. Through our partnership with Ramco, we’ve been able to give surplus production kit, from lighting and audio systems to staging, a second life. It’s helped unlock funds to reinvest into the business and support young people with hands-on learning opportunities in schools and colleges across the UK.
  • Energy Efficiency at Our Core: Using energy-efficient LED lighting in offices and updating warehouses.
  • Community Engagement: Supporting local schools and organising regular neighbourhood litter picks.

 

A Shared Mission for Greener Events

Sustainability is a journey, not a one-time goal. That’s why we constantly review our practices and collaborate with clients and suppliers to reduce impact and raise the bar for greener events.

By choosing eco-conscious suppliers and thoughtful planning, your next event can leave a lasting impression on your audience and a smaller footprint on the planet!