BFA
Case Study: Annual Conference & Awards
Elevating the BFA Annual Conference & Awards
The British Franchise Association (BFA) Annual Conference & Awards is a key event in the franchising industry, bringing together business leaders, entrepreneurs, and innovators for two days of discussions, networking, and celebration. Hosted at the Telford International Centre, the event featured an engaging conference followed by an awards evening recognising outstanding franchise achievements across the UK. Having delivered this event for the past two years, Sparq is proud to have secured the contract for 2025, continuing to enhance and innovate the experience.
Seamless Production & Technical Expertise
Over an eight-month planning period, Sparq collaborated with the BFA to deliver a seamless and engaging event. Our 22-member crew managed all aspects of production, including content creation, event management, and technical execution.
The conference featured panel discussions, keynote speakers—including Steven Bartlett—and an exhibition showcasing businesses and innovations supporting the franchise industry. Our setup included a 15m x 3m LED wall, a 12-speaker PA system, live camera work, and voting keypads to enhance audience engagement. The awards evening provided a spectacular finale, with expert staging, seamless content transitions, and immersive audiovisual effects.
A Lasting Partnership
The BFA team praised the LED screen and creative content, noting how it brought the set to life and increased engagement throughout the event. With the event growing each year, Sparq is proud to be a trusted partner and looks forward to delivering an even more impactful experience in 2025.
FAQs
What types of live events does Sparq support?
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How can Sparq enhance my live event?
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Can Sparq handle hybrid and virtual components for live events?
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Do you offer event management services?
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How far in advance should I book Sparq for my event?
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